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Motion for Promotion: Logo Stinger
Reading & Writing In chapter 9 of “Animated Storytelling,” Liz Blazer talks all about the different techniques used in animation. She says finding the right technique is the key to expressing the big idea of an animation and can impact the way the story is told. To find the best technique, she says to consider…
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Finding Social Media Connections Through Link Explorers
Social media has become an important part of maintaining a successful business. Whether that business is an influencer or an organization, brands are constantly looking for ways to connect with other figures and possible partners. By using Moz Link Explorer, I was able to analyze a social media account to learn more about its potential.…
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Google Map: Journalism in Connecticut
Every state and area has its own local news source. Connecticut happens to have a wide variety of television stations, newspapers, and sports organizations. Each do unique work to share stories with their communities. This map created on Google Maps shows where each of the news outlets are headquartered in Connecticut. You can see there…
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Using Google Trends to Expand a Business
Opening a new business can bring a world of opportunities, but it’s not as easy as one, two, three. In order to be successful, extensive research must be done to decide where to start, who would be interested, and what those potential customers are looking for. Let’s say I was part of a team that…
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Stop Motion II: Production and Post
Over the last week, I planned and executed my own stop motion animation. Here is all the research leading up to my creation. Reading & Writing Chapter 7 is all about sound and how it can be used in animations. Liz Blazer says sound helps tell a story and it should be planned out in…
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Twitter (X) Keyword Analysis
You can open up X, formally known as Twitter, and see millions of short messages posted by people across the world. X has long been known as a social media platform where users can converse and share posts they find relevant or interesting, but it can also be used professionally to gain and grow a…
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Stop Motion I: Pre-Production in Action
Reading & Writing Chapter 5 of “Animated Storytelling” by Liz Blazer talks all about color and how it can be used to help drive home the idea behind an animation. Blazer says color can communicate the mood of the story and enhance the meaning. When talking about colors in animations, hue is the common color…
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Animating: Personal Intro
This week, I created an animated introduction to share more about myself using Adobe After Effects. Before getting started, I researched what I needed to be successful. Reading & Writing Chapter 2 of “Animated Storytelling” focuses on storytelling and the different structures that can be used in animations. Liz Blazer says animations are a great…
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Using Metrics to Improve Social Media
We all use social media. We post pictures with friends and family, promote things we like and are passionate about, and interact with others. But social media isn’t all fun and games. Businesses use social media to build their brand and promote and sell their products. They hire professional social media managers and analysts to…
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The Basics of Social Media Analytics
Social media has taken the world by storm, creating a wave of trends and also starting new business opportunities. There are many industries that resulted from the rise of social media, one of them being social media analytics. Before you can understand what that is, you need to have a good understanding of social media…
